Get more value from your Association Conference or Association Event: Part 2 of 2
Get more value from your association conference or Association Event AS THE ASSOCIATION EVENT HOST If you’re an association conference or association event host you know how much of an investment the annual general meeting or annual conference can be. …
Get more value from your Industry Conference: Part 1 of 2
Get more value from your industry conference: Part 1 of 2 How to get more value from your industry conference AS AN ATTENDEE Convention season is fast approaching. What is the next event you are attending? You want to get…
How You Can Benefit From Your Client’s Biggest Problem…and Help Them, Too
A Case Study: How careful planning (use of strategy) can generate more business and strengthen your brand (add more perceived value to your product/service) It's like planting a tree in 4 methodical steps. 1. Lay the right mix of soil.…
10 Trends in Association Meetings and How To Use Them
What do your members want this is the question at hand The solution will bring forth recruit, renewal and demand. This month, the Sales and Marketing VP for the Vancouver Convention Centre presented on the newest developments in association expos…
9 Ways to Add Value to Your Events
How to increase your ROI on trade show event marketing. Can you believe January is already behind us? Most businesses are revving up for a busy year of B2B trade events. Biztradeshows.com states: 'Trade Fairs have evolved into one of…