How To Get Clients – Here’s Your 10-Step Guide
Marketing is about effective communication and the way that you market or sell yourself and your business. Here is your 10-Step Guide to maximize your return on investment....
Social Brands – Learn from the Best Social Brands of 2012
Social Brands - Learn from the Best Social Brands of 2012 [col3]Top 50 Social Brands of 2012 Twitter Apple Facebook Google Disney LG YouTube Microsoft Amazon BBC Nike Ford NBA Sony NFL McDonald's Starbucks Yahoo Walmart Samsung eBay Nintendo ESPN…
Innovative Conference starts with Innovative Planning and Innovative Leaders
Innovative Conference PS Engage starts with Innovative Planning and Innovative Leaders Innovative ideas and innovative learning tools. These are what people want when they attend or host an innovative conference. How worthwhile was the last event you attended or hosted?…
Benefits of a Strategic Communications Plan
Associations work in a special way and using a strategic communications plan can be the tool you need for member growth and success. Many non-profit and not-for-profit associations are driven by its mission, objectives, audiences and what their stakeholders want.…
Business Marketing Strategy: host your event better
Business Marketing Strategy: host your event better Every now and then I come across people who are not fully aware of the role and value of marketing - and how a business marketing strategy can be a powerful tool to…
It’s time to build Your Membership Growth Strategy
It's time to build Your Membership Growth Strategy If you're an association executive, you know this: membership growth can be your daily objective. I went to an industry event this week, hosted by the Canadian Marketing Association's (CMA's) local Ottawa…
Innovative Associations: How you can become one
Innovative Associations: How to become one Innovative associations: Infuse Five is often asked to help its association clients with communication presentation tools or membership driving pieces. What subsequently happens is a whole lot more. Clients discover how we can take…
How You Can Benefit From Your Client’s Biggest Problem…and Help Them, Too
A Case Study: How careful planning (use of strategy) can generate more business and strengthen your brand (add more perceived value to your product/service) It's like planting a tree in 4 methodical steps. 1. Lay the right mix of soil.…
Case Study: Angry Birds Brand Takes Wings – set or redefine your strategic goals for success
What is the essence of your brand? Is your brand expandable? What kind of depth can your brand reach? How you envision the future of your brand can help you lay a strategic path towards its success. The famous Angry…
Let Bart Simpson Inspire your Business: Add this tool to inform and attract your audience
Every year organizations redefine their corporate visions and missions. New strategies are formed to support the foundations. Sometimes, as a business, you may be limited in budget or resources to stretch ideas into tangible tactics. Inspiration can derive from anywhere.…