Marketing Made Easier: 4 Ways Marketing is not Sales
Marketing is not sales – period. Many businesses unknowingly interchange these two words marketing and sales (and its roles). Sometimes businesses will seek out a sales manager but instead...
Ottawa Marketing – Two Ways to Increase Business
Are you adapting your business to the changing needs of tomorrow? Look at your product or service in a different way. Find new purposes...
Creating a Marketing Budget for More Profit
Marketing is one of the most important activities of any business. Many organizations are so focused on how to get the next big client that they lose sight of the long range goals. If you do not have an experienced marketer on staff, hire a professional consultant...
How To Get Clients – Here’s Your 10-Step Guide
Marketing is about effective communication and the way that you market or sell yourself and your business. Here is your 10-Step Guide to maximize your return on investment....
Perception is Reality Marketing
Perception is Reality Marketing - a psychological approach to managing your brand. When selling a product or service it is important to understand this, perceptions by your users and/or buyers is their reality...
Medium Sized Businesses Need Better Website Marketing
Medium sized businesses work with limited staff and resources. Don't let the demands of putting out the daily fires keep you from creating an effective website that will help reach bigger goals...
What is Video Mapping, How can it Help Promote Your Business?
Video mapping and how can you use it, provides 360-degree interactive panoramas of the interiors of businesses. Here are 5 ways to see how...
5 Business Basics and Key Questions Innovative Organizations Ask
Regardless of your industry, basic factors that surround your business are in constant change. Innovative organizations understand their business environments and constantly push forward new ideas and strategies...
Social Brands – Learn from the Best Social Brands of 2012
Social Brands - Learn from the Best Social Brands of 2012 [col3]Top 50 Social Brands of 2012 Twitter Apple Facebook Google Disney LG YouTube Microsoft Amazon BBC Nike Ford NBA Sony NFL McDonald's Starbucks Yahoo Walmart Samsung eBay Nintendo ESPN…
McDreamy to become McSteamy: How a small business can win against the corporate giant
McDreamy to become McSteamy: How a small business can win against the corporate giant "I'm confident we will be able to successfully build the brand." - Patrick Dempsey, actor on Grey's Anatomy How a small business can win big: Patrick…